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I'm not a beauty blogger and I certainly don't play one on the internet either. In fact, some people may compare me to an old-shoe because I get very brand loyal if I like a product and that is especially true with me when it comes to beauty and skincare lines. I don't switch it up if I like something.
However, it may take a while to find the beauty product that works for you so there is a lot of trial and error. Skincare is so personal because what works for me may not work you. Our skin, our largest organ, is unique to us. What I choose to pay for skincare lines not be what you choose to pay for products. But, as aging women, we all can agree that we want skincare products that perform well.
Since I'm now 50, my cosmetic bag has been filled with many brands over the years. In the past twenty-five years, I've purchased brands such as Bobbi Brown, MAC, Elizabeth Arden, Lancome, L'oreal, Stila, Avon, Urban Decay, Olay, Estee Lauder, Clinique, Cover Girl, Revlon, Peter Thomas Roth, Smashbox, Tarte and probably many more. Seriously, just take a look at this list of this
Nordstrom beauty products and you will see just how many cosmetic and skincare brands are on the market, and this is just the high-end list. Have you been to an Ulta store lately? It can be overwhelming.
About four years ago, I started looking into using
safe beauty products since I learned that the cosmetic industry is basically unregulated when it comes to product safety. Mainstream companies are now changing their toxic ways and the entire beauty industry as a whole is changing to become safer. That is good news, but there is still a lot of
greenwashing of labels these days for marketing for clean beauty products. You may think you are buying a safe beauty product because it's labeled natural, but the reality is that not all cosmetic and skincare ingredients are safe for your body.
The beauty brand that I buy most consistently now is Beautycounter, which was founded by Gregg Renfrow in 2013. In 2018, this California-based skincare company was the most searched clean beauty product line on google.
Is Beautycounter really safe? Yes, it is. The company bans 1500 ingredients in its product line known to cause health issues. The company also lobbies for better legislation.
Is Beautycounter a pyramid scheme? No, it is not. You can buy Beautycounter directly through the company website, pop-up markets, or
through direct links like mine. It does have direct consultants as well who actively sell products in communities since it an online business only.
Can you return Beautycounter products? Absolutely. Beautycounter has a very
liberal return policy. Regarding what was searched on Google,
Beautycounter has created a lot of buzz and industry awareness since its creation.
I have tried many products by Beautycounter and I certainly have my favorites. It's also important to note that I'm not one of these people who buys or uses everything natural or organic. I think small steps make a difference toward a cleaner lifestyle. It has taken me years and a lot of reading to actual change my buying habits and even eating habits.
I am also very careful about what my children use when it comes to products. In my fifty years, I've been exposed to many toxins probably. Sometimes I wonder if the cosmetics and skincare I was using in the past had any correlation to my late fertility. We know a lot more today than we did twenty years ago so I owe it to my children to try to give them a clean start because our knowledge is so much greater.
Beautycounter Countercontrol Products for Acne and Oily Skin for Tween/Teenage Skin
My teenage son uses a few of the Countercontrol products to help control his acne. I personally think that he may overuse them because he is going through them a little too quickly for my beauty budget, but he likes it and uses it. That is key for me. He uses it without complaint. It is also reassuring to know he is using a product that will not impact his hormones. Beautycounter has a
NEVER LIST of 1500 products that they feel are questionable to human safety. The countercontrol collection is without harsh chemicals that cause drying and irritation.
The only downside of these Beautycounter skincare products that I see is that I have to order them online and unfortunately, he tells me he is out of the product the day that he is out of the product. I have tried other over the counter products for convenience in between orders, but they were too harsh for him. I always try to keep the
Countercontrol Clear Pore Cleanser and
Countercontrol All Over Acne Treatment in stock. Beautycounter has a
countercontrol regimen that helps you save in bulk, but I know that my son would not use all the products right now as a routine so I still buy a-la-carte.
Beautycounter Anti-Aging Skincare Line (New Product Launch called Countertime on July 9)
As of July 9, Beautycounter is phasing out its
Rejuvenating skincare line and has launched Countertime, an anti-aging line with a retinatural formula instead of retinol. Retinol is a common beauty ingredient that many beauty brands tout as safe. Beautycounter still has retinol on its
NeverList though and refuses to use it in its product line. The
EWG Skindeep score for retinol is in the red-zone at 9.
Beautycounter has developed a new retinatural formula in the
Countertime line, which is plant-derived, featuring bakuchiol and swiss alpine rose. Bakuchiol, used in Chinese skin-care remedies, offers retinol results without irritation. It's also safe to use when pregnant, nursing, and when in the sun. Retinol is not safe according to the EWG. Even though retinol is not that safe for our bodies, we know it works for anti-aging and it is coveted in many over-the-counter and prescription skin care products.
I am very excited to try the
Countertime Ultra Renewal Eye Cream because I have been in this stage of my life where I was not happy with any eye cream I was using at the price point I was willing to pay. There are many eye creams out there for over $100 and I am not paying it. The Rejuvenating eye cream line worked for me for a while, but as I got closer to fifty, I felt I needed more active ingredients. I have floundered for years in this product area and am anxiously awaiting this eye cream to arrive at my home. I will have to follow up at a later date.
Beautycounter Countermatch Adaptive Moisture Line
In the past couple of years, Beautycounter launched a special
Countermatch line that gives your skin hydration when you need it. I tried it and liked the
Countermatch adaptive moisture lotion for daytime use better than the old Beautycounter Rejuvenating line. I recommend this line for those who want to start anti-aging clean beauty, but not spend $75 on a daily moisturizer or night cream. I think this is a good product and does its job. It's lightweight, too. If you do not know where to start with Beautycounter then I recommend purchasing this line. However, I don't really like the cleanser in this line as much as I like the Countercontrol and Essential Nourishing lines.
It is recommended that the milk cleanser be used on a dry face first then rinsed. I prefer to clean my face in the shower so I think that is why I chose not to buy it again plus it is more expensive than the original
nourishing line cleanser. The
Countercontrol clear pore cleanser also acts as an exfoliator.
Beautycounter Essential Nourishing Line
This is Beautycounter's original skincare line. It's the
most inexpensive line by Beautycounter and the least effective for someone my age except for the cleanser and exfoliator, which I do buy.
I love these two cleansing products in this Beautycounter essential nourishing line and still use them four years after first trying them. I also think the day or night cream can be good for someone my age, especially if used in conjunction with the facial oils. The
Beautycounter facial oils are hands down my favorite Beautycounter products on the market. I am never without the No. 1 Brightening Oil which is rich with Vitamin C or
the Overnight Resurfacing Peel which I use two to three times a week.
I sometimes use my beautycounter facial oil as my sole moisturizer. I have tried the other
Beautycounter serums on the market within each line, but I prefer the No.1 facial oil so I use that exclusively.
Overall, I recommend Essential Nourishing Beautycounter skincare line to those who want to go with a clean beauty routine and are used to more drug store prices. This is a great place to start for that clean swap. At first glance, it looks way more expensive than drug store products, but the products go a very long way. The essential nourishing skincare line is perfect for the twenty-something or for the person who barely remembers to use a moisturizer. It is a good product, but it has its limits in anti-aging performance but overall, it's a great first line to get into safer beauty.
Beautycounter Lip Conditioner
I'm just going to say this is the best $22 you will ever spend. I adore the
peppermint lip balm, but the calendula is a best-seller. The lip conditioner is by far my very favorite Beautycounter skincare product.I've been talking about the
Beautycounter lip balm for years on the blog. One balm should last up to six months. I buy maybe two a year.
GIVEAWAY
We can all make changes in our lifestyle through small changes. Maybe it is a cleanser, a sunscreen, a lipstick. Whatever it may be, I'm giving my wonderful readers a chance to make clean swap for Better Beauty.
Giveaway on
@LeighPowellHines on Instagram for $50 in product to help you make the clean beauty switch. The giveaway will last until July 31, 2019, in honor of the new Countertime launch.
Disclosure:
My thanks to HinesSightBlog sponsor
Mile High Smiles for being a sponsor for my editorial content. My sponsors keep me at my desk writing and OutaboutNC. Learn more about how
dental implants could help you have a beautiful smile.
This post contains affiliate links. Any Beautycounter purchase from this site will generate a commission at no cost to the buyer. This, however, does not alter my opinion about these products. If I did not love them, I would have stopped buying them long ago.
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